Comments on: What you REALLY want to tell Seattle’s Promoters !! http://seattleurban.net/nightlife/what-you-really-want-to-tell-seattles-promoters/ Seattle Nightlife Re-Defined Mon, 06 Sep 2010 18:45:24 +0000 http://wordpress.org/?v=2.7.1 hourly 1 By: Paul Wall http://seattleurban.net/nightlife/what-you-really-want-to-tell-seattles-promoters/comment-page-1/#comment-272 Paul Wall Thu, 25 Mar 2010 07:56:54 +0000 http://seattleurban.net/uncategorized/what-you-really-want-to-tell-seattles-promoters/#comment-272 TJ, This post made me smile. Here are my thoughts on the whole situation. The tools that "promoters" are using now-a-days are just that, TOOLS. The problem arises when promoters use them as their only way to market their events. I will use myspace as an example. I think back to 2004-2005 right as myspace was hitting critical mass, a few promoters (present company included) saw that utilizing the tools of social media AS WELL AS being social-able with their patrons would greatly help their event awareness. This is where the snowball started. Kids came into the game seeing myspace bulletins and promoters with thousands of friends and thought to themselves "their making money and they are just posting spam... i can do that." This encouraged a slew of laziness, but it isn't entirely their fault. They didn't see the work that went into coordinating and planning before the event. All the public sees is the posts and event invites. They didn't see the actual importance of real life friend requesting (hanging out on off club nights/ making an effort to be sociable even when you don't want to be) instead they just saw the friends list as a status symbol. They didn't see the importance of inviting (and taking care of) 10 influential people who will bring 10 of their friends, they instead saw the importance of spamming 1000 people with a <5% return. I agree with you that the scene flourished between 2000 & 2007 and I believe it will flourish again soon, as soon as the real promoters are brought up into the game and grasp the concept that promoting is a job, and a lifestyle... not just something you do on friday nights. I am referring to the people that don't spend 45 minutes a night friend requesting/event inviting/mass texting... i am referring to the people that are willing to put the actual elbow grease into their jobs. You and I both share the same understanding of the amount of work it takes to throw a successful event, i just hope that there is a new generation of people that are willing to put in the necessary work to upkeep the stage set before them. -God is love, Rev Paul TJ,

This post made me smile. Here are my thoughts on the whole situation.

The tools that “promoters” are using now-a-days are just that, TOOLS. The problem arises when promoters use them as their only way to market their events.
I will use myspace as an example.
I think back to 2004-2005 right as myspace was hitting critical mass, a few promoters (present company included) saw that utilizing the tools of social media AS WELL AS being social-able with their patrons would greatly help their event awareness. This is where the snowball started. Kids came into the game seeing myspace bulletins and promoters with thousands of friends and thought to themselves “their making money and they are just posting spam… i can do that.”

This encouraged a slew of laziness, but it isn’t entirely their fault. They didn’t see the work that went into coordinating and planning before the event. All the public sees is the posts and event invites. They didn’t see the actual importance of real life friend requesting (hanging out on off club nights/ making an effort to be sociable even when you don’t want to be) instead they just saw the friends list as a status symbol. They didn’t see the importance of inviting (and taking care of) 10 influential people who will bring 10 of their friends, they instead saw the importance of spamming 1000 people with a <5% return.

I agree with you that the scene flourished between 2000 & 2007 and I believe it will flourish again soon, as soon as the real promoters are brought up into the game and grasp the concept that promoting is a job, and a lifestyle… not just something you do on friday nights. I am referring to the people that don’t spend 45 minutes a night friend requesting/event inviting/mass texting… i am referring to the people that are willing to put the actual elbow grease into their jobs. You and I both share the same understanding of the amount of work it takes to throw a successful event, i just hope that there is a new generation of people that are willing to put in the necessary work to upkeep the stage set before them.

-God is love,
Rev Paul

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